Terra Kitchen
Terra Kitchen designs, supplies and installs tailor-made kitchens in Brussels. The site had to extend the atmosphere of the private showroom: a high-end, calm and tactile presence, while providing rapid access to collections, materials and appointment scheduling.
The problem
A cuisine cannot be chosen from a list
The materials, volumes and differences between collections were difficult to feel and compare on a screen.
Interest should lead to the showroom
A beautiful site was not enough. The visitor had to understand what they liked, then easily book a real meeting.
The solution
Each collection has its own universe
Images, materials and short navigation allow comparison without transforming the site into a cold catalog.
The showroom prepares the visit
The “My kitchen” tool specifies the preferences, then the reservation transmits these choices before the private meeting.