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The project at a glance

From the blocker to what changes.

The starting point, the work delivered and what the client ultimately receives.

Home & Interiors

01Starting pointStart02What we buildWork03What is deliveredDelivery
wisheschoice
They hesitatebetween 5 collections
They walk pastthe showroom, in Anderlecht
“My kitchen”pins down their preferences
They book the visitwithin the available slots
The showroom prepareswith their preferences
Appointment setat the private showroom
They get their confirmationand what they chose
A tool helps them choose, and the showroom receives the visit with the preferences.
Website & Experience Home & Interior

An editorial showcase to discover tailor-made kitchens and book a private visit to the Anderlecht showroom.

Official logo: Terra Kitchen Terra Kitchen

Terra Kitchen designs, supplies and installs tailor-made kitchens in Brussels. The site had to extend the atmosphere of the private showroom: a high-end, calm and tactile presence, while providing rapid access to collections, materials and appointment scheduling.

Image for the Terra Kitchen project
Problem addressed for Terra Kitchen: the situation before the digital solution.

The problem

A cuisine cannot be chosen from a list

The materials, volumes and differences between collections were difficult to feel and compare on a screen.

Interest should lead to the showroom

A beautiful site was not enough. The visitor had to understand what they liked, then easily book a real meeting.

Solution built for Terra Kitchen: the new digital workflow in use.

The solution

Each collection has its own universe

Images, materials and short navigation allow comparison without transforming the site into a cold catalog.

The showroom prepares the visit

The “My kitchen” tool specifies the preferences, then the reservation transmits these choices before the private meeting.

RoleDesign & Development
KindSite and help with choice
Status Live
01

Warm editorial direction

Black, terracotta and mineral tones establish a premium identity without falling into decorativeness. The images occupy the space, the typography remains ample and the text focuses on what really helps you choose.

02

A route that simplifies the choice

The collections, atmospheres, materials and method are linked in a coherent journey. The “My kitchen” tool gives a more personal entry point to visitors who do not yet know the vocabulary of kitchen designers.

03

From site to showroom

The meeting remains the real decision-making moment. The buttons, the itinerary and the practical information naturally lead back to the private tour, on computer and mobile.

5 Collections presented
Help with choice Guided, online
24/7 Appointment requests
Showroom Receives preferences

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