{
  "schema_version": 1,
  "lang": "en",
  "page_type": "content-page",
  "source_file": "which-google-business-profile-category.html",
  "context_url": "https://hebora.be/contexts/which-google-business-profile-category.en.json",
  "url": "https://hebora.be/which-google-business-profile-category.html",
  "title": "Which Google Business Profile category should you choose? | Hebora",
  "meta_description": "Primary activity and secondary categories: discover how to choose Google terms that honestly describe what your business actually does for real customers.",
  "h1": "The primary category should describe your core activity, not your ambition.",
  "lead_paragraph": "Google provides a fixed list. Choose the available label that best matches your most important work.",
  "structured_data_types": [
    "WebPage",
    "CreativeWork",
    "BreadcrumbList",
    "ListItem"
  ],
  "headings": [
    {
      "level": 2,
      "text": "What you can observe"
    },
    {
      "level": 2,
      "text": "The short answer"
    },
    {
      "level": 2,
      "text": "Name the core activity"
    },
    {
      "level": 3,
      "text": "Name the core activity"
    },
    {
      "level": 3,
      "text": "Add with restraint"
    },
    {
      "level": 3,
      "text": "Align the evidence"
    },
    {
      "level": 2,
      "text": "Do not switch categories every week."
    },
    {
      "level": 2,
      "text": "Check the rule at its source"
    },
    {
      "level": 2,
      "text": "Make the business consistent"
    },
    {
      "level": 2,
      "text": "The question, directly"
    }
  ]
}