{
  "schema_version": 1,
  "lang": "en",
  "page_type": "case-study",
  "source_file": "project-klyne-en.html",
  "context_url": "https://hebora.be/contexts/project-klyne-en.en.json",
  "url": "https://hebora.be/project-klyne-en.html",
  "title": "Klyne: roof cleaning in Belgium | Hebora",
  "meta_description": "Moss removal and high pressure roof cleaning in Belgium: a free quote, and the price shown from €15 per square metre, not hidden. Test yours in one minute.",
  "h1": "Klyne",
  "lead_paragraph": "Professional roof cleaning in Belgium. Defoaming, anti-foam treatment and high pressure. National coverage, transparent pricing.",
  "structured_data_types": [
    "Article",
    "Organization",
    "ImageObject",
    "LocalBusiness",
    "WebPage",
    "BreadcrumbList",
    "ListItem"
  ],
  "entities_mentioned": [
    {
      "name": "Hebora",
      "type": "Organization"
    },
    {
      "name": "Klyne",
      "type": "LocalBusiness"
    }
  ],
  "headings": [
    {
      "level": 2,
      "text": "Overview"
    },
    {
      "level": 3,
      "text": "The problem"
    },
    {
      "level": 3,
      "text": "The Solution"
    },
    {
      "level": 2,
      "text": "Process"
    },
    {
      "level": 3,
      "text": "Trust strategy"
    },
    {
      "level": 3,
      "text": "Local pages by city"
    },
    {
      "level": 3,
      "text": "Online estimator"
    },
    {
      "level": 2,
      "text": "Deliverables"
    },
    {
      "level": 2,
      "text": "Janssens Serrurier"
    }
  ],
  "sections": [
    {
      "heading": "Overview",
      "intro": "Klyne is a company specializing in roof cleaning in Belgium. Moss removal, anti-lichen treatment, high pressure cleaning: essential services to preserve the lifespan and appearance of residential and commercial roofs. The company covers 13 cities in the 3 regions of the country (Brussels, Wallonia, Flanders) and needed a site that reflects its professionalism and generates qualified quote requests. The roof cleaning market is growing in Belgium, driven by owners' awareness of the importance of preventive maintenance."
    },
    {
      "heading": "Process",
      "intro": "In a sector undermined by scams, it is trust that decides. The site was built around three pillars: transparent prices clearly displayed, before/after photos of real construction sites, and verified customer reviews. Each visual element builds credibility and reduces objections from wary homeowners."
    },
    {
      "heading": "Deliverables"
    },
    {
      "heading": "Janssens Serrurier"
    }
  ],
  "proof_points": [
    {
      "label": "Role",
      "value": "Design & Development"
    },
    {
      "label": "Kind",
      "value": "Showcase site"
    }
  ],
  "internal_links": [
    {
      "label": "Hebora",
      "url": "https://hebora.be/about-en.html"
    },
    {
      "label": "Next project Janssens Serrurier",
      "url": "https://hebora.be/project-janssens-en.html"
    }
  ],
  "open_graph_image": "https://hebora.be/hebora-accueil-client-conseil-digital-belgique.jpg",
  "images": []
}