{
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  "lang": "en",
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  "context_url": "https://hebora.be/contexts/project-etano-en.en.json",
  "url": "https://hebora.be/project-etano-en.html",
  "title": "ETANO | Case Study - Hebora",
  "meta_description": "ETANO, real estate project coordination in Belgium: the trades, the stages of a build and the contact route, gathered in one place. See what yours is worth.",
  "h1": "ETANO",
  "lead_paragraph": "Real estate project coordination office. Unique interface between owners and professionals in the sector in Belgium.",
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    "ImageObject",
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    {
      "name": "Hebora",
      "type": "Organization"
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    {
      "name": "ETANO",
      "type": "Organization"
    }
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  "headings": [
    {
      "level": 2,
      "text": "Overview"
    },
    {
      "level": 3,
      "text": "The problem"
    },
    {
      "level": 3,
      "text": "The Solution"
    },
    {
      "level": 2,
      "text": "Process"
    },
    {
      "level": 3,
      "text": "Strategic positioning"
    },
    {
      "level": 3,
      "text": "Premium design"
    },
    {
      "level": 3,
      "text": "The path to the quote"
    },
    {
      "level": 2,
      "text": "Deliverables"
    },
    {
      "level": 2,
      "text": "AutoPlaque"
    }
  ],
  "sections": [
    {
      "heading": "Overview",
      "intro": "Coordinating a real estate project involves dozens of stakeholders: notary, architect, contractors, experts. ETANO simplifies all this by becoming the single interface between the owner and all the professionals involved. A property renovation project can involve several professionals with different responsibilities. Without coordination, delays accumulate, budgets explode and owners find themselves playing site managers without having the skills. ETANO transforms this chaos into a structured process with a single point of contact."
    },
    {
      "heading": "Process",
      "intro": "Definition of ETANO's unique positioning on the Belgian market: real estate coordinator, not just an entrepreneur. Clear and differentiating message. The framing retained three concrete frictions to address: lack of visibility on progress, budget drift and difficulty reaching contractors. The site addresses these 3 points directly."
    },
    {
      "heading": "Deliverables"
    },
    {
      "heading": "AutoPlaque"
    }
  ],
  "proof_points": [
    {
      "label": "Role",
      "value": "Design & Development"
    },
    {
      "label": "Kind",
      "value": "Showcase site"
    }
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  "internal_links": [
    {
      "label": "Hebora",
      "url": "https://hebora.be/about-en.html"
    },
    {
      "label": "Next project AutoPlaque",
      "url": "https://hebora.be/project-autoplaque-en.html"
    }
  ],
  "open_graph_image": "https://hebora.be/hebora-accueil-client-conseil-digital-belgique.jpg",
  "images": []
}