{
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  "url": "https://hebora.be/project-davinci-en.html",
  "title": "Davinci Fighting: online course booking for open class slots | Hebora",
  "meta_description": "An MMA studio in Brussels: one page per discipline with schedules and coaches, and a booking in three taps from a phone, at any time. Test yours in one minute.",
  "h1": "Davinci Fighting",
  "lead_paragraph": "MMA room in Brussels with integrated class reservation system. Impactful design for a combat sport.",
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    "Organization",
    "ImageObject",
    "LocalBusiness",
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      "name": "Hebora",
      "type": "Organization"
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    {
      "name": "Davinci Fighting",
      "type": "LocalBusiness"
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  "headings": [
    {
      "level": 2,
      "text": "Overview"
    },
    {
      "level": 3,
      "text": "The problem"
    },
    {
      "level": 3,
      "text": "The Solution"
    },
    {
      "level": 2,
      "text": "Process"
    },
    {
      "level": 3,
      "text": "Combat identity"
    },
    {
      "level": 3,
      "text": "Reservation system"
    },
    {
      "level": 3,
      "text": "Mobile experience"
    },
    {
      "level": 2,
      "text": "Deliverables"
    },
    {
      "level": 2,
      "text": "OhMiam"
    }
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  "sections": [
    {
      "heading": "Overview",
      "intro": "Davinci Fighting is an MMA and mixed martial arts gym in Brussels. The challenge: create a site that captures the energy of combat sport while offering a fluid and accessible class booking system. Located in the heart of Brussels, the club welcomes practitioners of all levels: curious beginners, ambitious competitors and people simply looking to let off steam. The unique atmosphere of the place deserved a site that matched the intensity of the training offered."
    },
    {
      "heading": "Process",
      "intro": "Creation of a strong and dynamic visual identity. Dark colours, impactful typography, action photos. The site should make you want to get into the ring. Deep black, blood-red accents and bold typography create an atmosphere that speaks directly to practitioners. Action photos captured during real workouts add an authenticity that stock photos can't replicate."
    },
    {
      "heading": "Deliverables"
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    {
      "heading": "OhMiam"
    }
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      "value": "Design & Development"
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    {
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      "value": "Site + Reservation"
    }
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    {
      "label": "Next project OhMiam",
      "url": "https://hebora.be/project-ohmiam-en.html"
    }
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  "images": []
}
