{
  "schema_version": 1,
  "lang": "en",
  "page_type": "service-pillar",
  "source_file": "google-ads-management-en.html",
  "context_url": "https://hebora.be/contexts/google-ads-management-en.en.json",
  "url": "https://hebora.be/google-ads-management-en.html",
  "title": "Paid media Belgium | Google, Microsoft, Meta and ChatGPT Ads",
  "meta_description": "Google, Microsoft, Meta and ChatGPT Ads with separate spend and accurate Belgian access. See the local method, pricing and boundaries before you decide.",
  "service_id": "sea",
  "city_id": null,
  "roles": [
    "service-pillar"
  ],
  "parent_urls": [
    "https://hebora.be/services-en.html"
  ],
  "language_alternates": {
    "fr": "https://hebora.be/agence-sea-google-ads.html",
    "nl": "https://hebora.be/google-ads-beheer-nl.html",
    "en": "https://hebora.be/google-ads-management-en.html"
  },
  "internal_links": [
    {
      "label": "Services",
      "url": "https://hebora.be/services-en.html"
    },
    {
      "label": "Paid media · Brussels →",
      "url": "https://hebora.be/google-ads-management-brussels-en.html"
    },
    {
      "label": "Paid media · Antwerp →",
      "url": "https://hebora.be/google-ads-management-antwerp-en.html"
    },
    {
      "label": "Paid media · Ghent →",
      "url": "https://hebora.be/google-ads-management-ghent-en.html"
    },
    {
      "label": "Paid media · Charleroi →",
      "url": "https://hebora.be/google-ads-management-charleroi-en.html"
    },
    {
      "label": "Paid media · Liège →",
      "url": "https://hebora.be/google-ads-management-liege-en.html"
    },
    {
      "label": "Scope paid media",
      "url": "https://hebora.be/contact-en.html"
    }
  ],
  "images": [
    {
      "src": "https://hebora.be/images/local-services/local-service-en-google-ads-management-en-1536.webp",
      "alt": "A Belgian team works through Paid media with physical planning materials"
    }
  ],
  "guardrails": [
    "No ranking, citation, recommendation or commercial result is guaranteed.",
    "Hebora does not claim a local office or local staff on this page.",
    "Visible facts and structured data must remain aligned."
  ],
  "h1": "Choose the advertising channel from the buying moment, not agency habit",
  "lead_paragraph": "Paid media · Google, Microsoft, Meta and ChatGPT",
  "structured_data_types": [
    "WebPage",
    "ImageObject",
    "BreadcrumbList",
    "ListItem"
  ],
  "headings": [
    {
      "level": 2,
      "text": "Search, Social, Display and Video do different jobs"
    },
    {
      "level": 2,
      "text": "ChatGPT Ads is real; Belgian self-service is not open yet"
    },
    {
      "level": 2,
      "text": "Accounts, fees and media remain separate"
    },
    {
      "level": 2,
      "text": "Continue through this structure"
    },
    {
      "level": 2,
      "text": "Choose the channel before buying the audience"
    }
  ],
  "sections": [
    {
      "heading": "Search, Social, Display and Video do different jobs",
      "intro": "Google Ads and Microsoft Advertising/Bing meet explicit searches. Meta Ads, retargeting, Performance Max, Display, Native, Video and CTV cover discovery, recall, explanation or reach."
    },
    {
      "heading": "ChatGPT Ads is real; Belgian self-service is not open yet",
      "intro": "OpenAI supports CPC and CPM campaigns, context hints and conversion measurement, with ads kept separate from answers. On 23 August 2026, its official page does not list Belgium among the countries where Ads Manager self-service is available; OpenAI asks advertisers outside supported countries to register their interest."
    },
    {
      "heading": "Accounts, fees and media remain separate",
      "intro": "The client owns each account and its history. Media spend goes to Google, Microsoft, Meta, OpenAI or the relevant buying partner; Hebora invoices setup and management separately."
    },
    {
      "heading": "Continue through this structure",
      "intro": "Current official platform sources"
    },
    {
      "heading": "Choose the channel before buying the audience",
      "intro": "We compare intent, reach, creative, margin and follow-up capacity, then propose the smallest defensible media plan."
    }
  ],
  "entities_mentioned": []
}