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  "url": "https://hebora.be/about-en.html",
  "title": "About Hebora | Belgian digital consultancy, SEO and AI",
  "meta_description": "Hebora is a Belgian digital consultancy team, based in Brussels and working across the country: websites, visibility, AI and tools. Get to know us.",
  "h1": "About Hebora",
  "lead_paragraph": "Hebora is a Belgian team that supports business owners over the long run, from framing to delivery and beyond. Strategic framing, technical execution and follow-up move forward without unnecessary layers between your business need and the delivered solution.",
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      "level": 2,
      "text": "Areas of expertise"
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    {
      "level": 2,
      "text": "Approach"
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      "level": 2,
      "text": "Availability"
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    {
      "level": 2,
      "text": "Our story"
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    {
      "level": 3,
      "text": "The observation"
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      "level": 3,
      "text": "Our mission"
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    {
      "level": 2,
      "text": "Working with Hebora"
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    {
      "level": 3,
      "text": "One contact, and they stay yours"
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    {
      "level": 2,
      "text": "Our approach"
    },
    {
      "level": 3,
      "text": "We talk about your real problems"
    },
    {
      "level": 3,
      "text": "We build what you need"
    },
    {
      "level": 3,
      "text": "We don't disappear after delivery"
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    {
      "level": 2,
      "text": "Our values"
    },
    {
      "level": 3,
      "text": "Proximity"
    },
    {
      "level": 3,
      "text": "Transparency"
    },
    {
      "level": 3,
      "text": "Honest measurement"
    },
    {
      "level": 3,
      "text": "Simplicity"
    },
    {
      "level": 2,
      "text": "Let's talk about it"
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  "sections": [
    {
      "heading": "Areas of expertise",
      "intro": "Local and long-tail SEO, Generative Engine Optimization (GEO), Schema.org structured data, scoped AI assistants for small businesses, business-process automation, fast static websites and integrations with CRM and messaging tools."
    },
    {
      "heading": "Approach",
      "intro": "Business framing first, tool second. A consultant who says yes to it all helps no one. Hebora declines projects when a tool would not serve the customer, even if that means losing a quote."
    },
    {
      "heading": "Availability",
      "intro": "Response within 24 working hours via contact form. Support throughout Belgium by video, and face-to-face meetings in Brussels depending on the project."
    },
    {
      "heading": "Our story",
      "intro": "Hebora was born out of frustration. In Belgium, many entrepreneurs and traders feel lost in the face of digital. Between incomprehensible jargon and agencies that sell packages without understanding their clients' daily work, it is hard to know whom to trust."
    },
    {
      "heading": "Working with Hebora",
      "intro": "We work as a small team, and that is a choice: the person who frames your project is the one who answers you six months later. You never explain your trade twice."
    },
    {
      "heading": "Our approach",
      "intro": "You have a concrete problem: customers may struggle to find you online, or the contact path may be unclear. We start there, ask the right questions and identify the first change worth testing."
    },
    {
      "heading": "Our values",
      "intro": "A single contact from start to finish. Someone who knows your business and who answers you directly. The agreed contact channel and response time are written into the quote, without sending you to anonymous support."
    },
    {
      "heading": "Let's talk about it"
    }
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